FibriCheck is looking for an experienced digital marketer to make an impact in the digital health industry. 

About FibriCheck

FibriCheck is a young, dynamic and fast-growing company in the digital health sector.  Our mission? Preventing unnecessary strokes. How? Our smartphone and smartwatch applications make it easy for people to self monitor their heart rhythm and therefore to detect possible arrhythmias, like atrial fibrillation, in time. A 60-second check-up immediately learns our users if they need further follow up. Faster detection of arrhythmias will lead to faster and better treatment and will avoid people from suffering possibly severe complications like a stroke. 

Our applications are more than just apps, they are full-fledged medical devices that are CE-marked and FDA-approved. FibriCheck is used today by over 300.000 people, is prescribed by over 1.500 physicians and has processed over 3 million PPG measurements. Today we are mainly focussing on Europe, but our plans to conquer the world are ambitious! 

Your role?

As our new Digital Marketer you will be responsible for searching and finding potential customers. You invite them to download the app and start a free trial. Finally, you help to build the perfect setting to convert these new users into loyal and active, paying customers.

What you will be doing on a day-to-day basis:

• You manage our online advertising channels (Google Ads, Facebook, Apple Search Ads, LinkedIn). Your goal is to convince the right people to download our apps.
• When these people create an account, you make sure they end up in the correct nurturing and activation flows.
• You set up landing pages that convert and make sure the website has the right structure for everyone to find the answers they are looking for.
• You spot growth opportunities, define and execute experiments and report clearly on the results. We scale the winners and ditch the losers. 
• You analyse our online efforts and experiments and flag possibilities for improvement.
• You will spend most of your time on B2C marketing, but from time to time you will help setting up campaigns for our B2B stakeholders as well (physicians, business partners, investors, press…).

Your experience level & skills?

• You have min. 2 years of experience in digital advertising (Google Ads, Facebook, Apple Search, LinkedIn…).
• Experience with app marketing (Google app campaigns, Apple Search ads, in-app analytics, ASO) is a big plus.
• You have a strong logical mind. You can deep dive in automation flows using tools like Active Campaign or Zapier.
• You have a growth mindset. You come up with growth ideas and propose how we will test them and measure them for success. 
• You are a flexible, independent and proactive professional. Welcome to the startup reality! Although we are working towards clear goals and milestones, unexpected projects and tasks can pop up at any time. You don’t mind shifting priorities and planning if needed. You can take on a project from A to Z and you look for answers and solutions when you’re stuck. 
• Experience in WordPress is a plus.

What do we offer?

• A full-time job, attractive salary and numerous benefits.
• A challenging and innovative work environment with plenty of opportunities to grow.
• A startup environment, where it will be very very difficult to get bored. 
• A flexible working environment.
• A fun office at Corda Campus in Hasselt combined with the opportunity to (partly) work from home. 

If you are interested please send your CV and motivation to marketing@fibricheck.com